Importance of E commerce busines in INDIA ?


In small cities or villages, people have to compromise due to the small shops and a limited variety of products and services available locally. Traditional brick and mortar shops and conventional commerce is not able to satisfy customers in terms of variety. Normally people have to visit 5 to 6 shoe stores in 1 market to buy 1 pair of shoes due to size, color, price or design problem, etc. And it’s tough for retailers to provide all the variations.

That’s why eCommerce is important. It brings in more variety by expanding the boundaries of traditional commerce. People can visit more than 5 websites to buy shoes in a few minutes, which is far more convenient than visiting 5 different shops. They can check colors, offers, sizes, models and various details related to shoes. And it takes 20 to 30 minutes to decide. With the traditional retail method, you need to spend the whole day if you decide to shop for shoes or anything else at the Mall. That’s why I believe that eCommerce is important to provide a variety of products with speed and that too at home.

Selling products and services online is less costly than traditional methods. There are various high overhead costs that are included in offline commerce. Recurring expenses such as store management cost, counter cost, inventory cost, security cost, transportation cost, Shop rent, and salary, etc. So the retailers cannot afford to sell the products at a low cost.

1. Wide variety of products.

2. Lower Cost than traditional shopping and selling.

3. Less time consuming and faster consumer consumption.

4. Exciting offers and shopping deals notifications.

5. Transparent business system.

6. Faster business expansion.

7. More employment opportunities.

8. Enhancement in digital products and services production.

9. Low maintenance cost:-

10. Multiple selling and marketing options:-

11. More Customer retention than traditional shopping:-

12. The quality compulsion for sellers.

13. More Contribution of customers in brand success.

14. Personalized customer experiences.

15. Speeding up national economic development.

16. Enhancing Technology development in villages.